There has been a lot of buzz about blogging – it has caught on in many businesses. Not until now did the Federal Government move into blogging! The Federal Trade Commission has stepped up and started a blog. FTC is using technology to talk about technology. Just the nature of a blog requires openness; this is not necessarily easy in a federal agency. They managed to do it. The editor is an internal representative not a spokesperson for the agency. They cover a variety of topics and allow comments. This is a forum for FTC to discuss how technology is affecting the way we carry out everyday activities like shopping, banking, and communicating.
Does you business or agency have a blog in place? If you do not, now might be a good time to get on-board with a great way to communicate with customers/consumers. Visit the FTC blog, “Protecting Consumers in The Next Tech-ade” at http://ftcchat.us/blog/ and see how they are using blogging.
